PRESS NOTE: NIVEA Men Introduces Two New Fresh Power Deodorants And Nivea Men “All In One Facewash For Men”
5th Feb 2014: NIVEA India Pvt. Ltd, an affiliate of Beiersdorf AG and the world’s largest skincare brand has launched two new fragrance deodorant sprays, Fresh Power Charge and Fresh Power Boost, promising day long freshness with a strong, masculine scent. In an effort to expand its popular range of male deodorants, the brand is introducing these two unique scents under the “Fresh Power” range.
These fragrances have been specially created for the Indian man, keeping in mind his need to stay fresh and feel confident all day.
Fresh Power Charge is an impactful, warm & masculine fragrance accentuated by Oriental notes known for their opulent bouquet and intoxicating & alluring spices. The Oriental fragrance is complimented by Woody notes that lend a sharp mystery to the scent. Expect this deodorant to please your senses and keep you feeling charged all day long.
Fresh Power Boost is refreshingly original with its Citrus and Woody notes, that help boost your spirits with instant freshness. Citrus scents are known to keep you feeling cool and refreshed all day. You can carry it in your office bag, gym bag or while travelling and it will definitely make you feel fresh and energetic.
NIVEA Men Fresh Power Charge & Boost are priced at Rs. 190/- each and will be available at all major retail outlets across India.
FaceWash Details :
Mumbai, April 1st 2014: NIVEA MEN, the international number one in men’s care, has launched NIVEA MEN All-in-1 Face wash in India. With it, NIVEA MEN further establishes its positioning of ‘It starts with you’. Currently, the men’s grooming market in India is positioned in a women’s way, with specific differentiated propositions from brands for specific problems. However, consumer understanding reveals that men seek convenience & simplicity in everything they do, especially grooming. They like multiple benefit offering products which are quick and easy to use and solve multiple problems they face every day; for instance, dark spots, oiliness, acne, blackheads, sun, dirt, pollution etc.
NIVEA MEN All-in-1 face wash seeks to address this need gap by being the 1 product that solves all of these problems. Its 10x whitening effect:
1. Cleanses deeply
2. Serves as 1 solution to 10 face wash needs
NEW NIVEA MEN all-in-1 face wash – it’s simple and quick, it solves all your face problems in just 1 go! So YOU can maximize your everyday potential by putting your best face forward and leaving nothing to chance. In other words, it starts with you!
New NIVEA MEN All-in-1 face wash is available in 2 pack sizes:
NIVEA MEN All-in-1 face wash 50g for Rs.99/-
NIVEA MEN All-in-1 face wash 100g for Rs.190/-
NIVEA MEN face wash is also available in two other variants:
NIVEA MEN Dark Spot Reduction face wash 50g for Rs.95/-
NIVEA MEN Dark Spot Reduction face wash 100g for Rs.180/-
NIVEA MEN Oil Control face wash 50g for Rs. 99/-
NIVEA MEN Oil Control face wash 100g for Rs. 190/-
note: Product Sent By Company for consideration.